Reviewed 26 October 2026 · 3 min read
How to brief a software project before you hire anyone
A short brief that names the user, the job the software replaces, and what the first release must do — with a filled example you can copy.
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Practical writing for a software decision
These pages are written for someone about to hire a team or replace a spreadsheet. Each one answers a specific question, includes a worked example, and shows the date it was last reviewed.
If you would rather produce a brief than read first, use the project brief tool.
Reviewed 26 October 2026 · 3 min read
A website or a web application: which one to build first
How to tell a public website from software people log into, and how to choose the one that fixes this quarter’s actual loss.
Read the guideReviewed 26 October 2026 · 3 min read
What to specify in a custom CRM before development starts
The record, the statuses in your own words, the ownership rules, and the one Monday report — the parts that decide whether a CRM gets used.
Read the guideReviewed 26 October 2026 · 2 min read
Decisions to make before you add an AI chatbot
Which questions the bot may answer, when it must hand the chat to a person, and the three numbers worth reading after the first week.
Read the guideReviewed 26 October 2026 · 2 min read
What hosting and maintenance should cover after a site goes live
What you should own, what a maintenance month includes, and the one restore test that tells you a backup is real.
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